The vision for our global Marketing Creative Team at Zynga centers on open exploration, continuous learning, and dynamic video storytelling. We craft engaging user acquisition content and high-impact video campaigns across digital channels to showcase our portfolio and invite millions of players worldwide to experience our games. By balancing creative freedom with performance goals, we foster a supportive, inclusive environment where team members can experiment, grow, and help shape visual trends in mobile marketing.
As a Senior Marketing Artist on our user acquisition creative team, you will focus on elevating the CSR2 brand through dynamic video content. Collaborating with a creative team, you will design engaging video trailers, motion graphics, and 2D animations that showcase CSR2's features, live events, premium cars, and highly engaging gameplay. We encourage thoughtful creative iteration in a supportive environment where your visual storytelling helps drive player growth.
You will be a key, hands-on figure in the overall creative production pipeline, collaborating with stakeholders to produce compelling content that engages audiences to install and play our mobile games worldwide.
Requirements
- Compose and edit short-form video content and 2D animation for promotional purposes
- Work closely with the Art stakeholders and the company’s in-house teams to fulfill user acquisition and marketing requests
- Participate in the full lifecycle of marketing creatives, from initial concept to final polished assets, for new game launches, live ops events, and brand campaigns.
- Build strong communication within the User Acquisition and Creative teams to effectively deliver on creative projects and goals
- Work on multiple projects simultaneously to deliver on the organisation's creative objectives
- Be proactive, responsive, and intuitive, driving forward to produce content in an efficient and positive way
- Have a basic understanding of data and insights to understand creative performance, iterate on designs, and contribute to A/B testing strategies to optimize campaign effectiveness.
What do you bring?
- At least 4+ years of experience in a similar role
- Understanding and experience working with casual mobile games
- Strong motion graphics and animation skills
- Proficient in Adobe Premiere, Photoshop, After Effects and Illustrator
- Experience working on live projects or products
- UA/digital marketing knowledge is desirable but not essential
- 3D software & Unity knowledge is desirable but not essential
- A portfolio of recent work demonstrating your skill and breadth of experience
- Proven ability to translate complex game features and concepts into clear, engaging, and emotionally resonant visuals.
What we offer you:
Zynga offers a world-class benefits package that helps support and balance the needs of our teams. To find out more about our benefits, visit the Zynga Benefits
