Position Overview
Zynga is looking for a strategic, experienced, and intellectually curious Ad Revenue & Analytics Lead to join our world-class advertising team. In this role, you will own the end-to-end analytics and optimization strategy for Zynga's advertising inventory, challenging conventional thinking and driving measurable revenue impact across our portfolio of mobile games. This is a high-visibility, high-impact role that blends technical rigor with business leadership. You will drive cross-functional initiatives, mentor analysts, and translate complex data into strategies that move the business forward.
What You'll Do
- Define and own the roadmap for key ad revenue initiatives that maximize revenue across Zynga's advertising inventory
- Lead complex, multi-stakeholder initiatives from ideation through rollout across our game portfolio
- Stay close to daily ad revenue performance, flagging anomalies, diagnosing shifts, and surfacing optimization opportunities, while keeping ad monetization leadership informed of trends and their business implications
- Lead the design and execution of complex A/B tests; translate findings into actionable strategies
- Collaborate with product and central analytics teams, driving alignment and shared ownership of ads revenue outcomes
- Partner with data science on ML and AI-powered models to improve ad targeting, pricing, and inventory optimization
- Mentor and provide technical and strategic guidance to junior analysts on the team
What You Bring
- Bachelor’s degree in a quantitative field
- 5+ years of experience in a data-intensive analytics role
- Prior experience in mobile gaming or advertising is a big plus
- Expert-level SQL skills
- Proficiency in Python or R for data analysis, statistical modeling, and automation
- Advanced proficiency in Tableau or equivalent BI/dashboarding tools
- Familiarity with machine learning concepts and AI tools as applied to revenue analytics
- A self-starter who identifies problems, builds the case, and drives solutions to completion — without waiting for direction
- Proven ability to influence and align cross-functional teams
- Intellectual curiosity and a challenger mindset — unafraid to question assumptions and push for deeper insight
- Strong project management and prioritization skills in a fast-paced, deadline-driven environment
- Excellent written, verbal, and visual communication skills
What We Offer You
The pay range for this position in Ontario at the start of employment is expected to be between $96,400 and $130,660 per Year.
The pay range for this position in California at the start of employment is expected to be between $118,900 and $150,760 per year.
However, base pay offered is based on market location, and may vary further depending on individualized factors for job candidates, such
as job-related knowledge, skills, experience, and other objective business considerations.
Subject to those same considerations, the total compensation package for this position may also include other elements, including a bonus and/or equity awards and eligibility to participate in our 401(K) plan and Employee Stock Purchase Program.
Regular, full-time employees are also eligible for a range of benefits at the Company, including: medical, dental, vision, and basic life insurance coverage; 14 paid holidays per calendar year; paid vacation time per calendar year (ranging from 15 to 25 days) or eligibility to participate in the Company’s discretionary time off program; up to 10 paid sick days per calendar year; paid parental and compassionate leave; wellbeing programs for mental health and other wellness support; family planning support through Maven; commuter benefits; and reimbursements for fitness-related expenses. Ontario only: The use of Artificial Intelligence is not being used to screen candidates. The position is for an existing vacancy.
